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Design
Target’s new retro-inspired Pokémon collection was made for superfans, by superfans
The retailer’s VP of marketing reveals how her team leaned into nostalgia—and tapped ultimate fan Joe Jonas—for its collection marking 30 years of Pokémon. When Pokémon launched in 1996, the brand offered just a pair of video games, a single region within its world for players to explore, and 151 c...
1598 views
News
From footwear to AI chips: Allbirds’ next move is hard to explain
The company’s shift from wool sneakers to servers shows how powerful the AI incentive has become. The fall of former direct-to-consumer darling Allbirds has taken a very weird turn. Allbirds, the sustainable shoemaker that caught fire with the Silicon Valley set about a decade ago, will start selli...
2264 views
Entrepreneurs
Most Founders Are Managing Stress. Here’s How to Actually Resolve It.
Learn about bilateral stimulation — what it is, what research says it does to the limbic system and why the walk that clears your head after a brutal call isn't metaphorical.
1883 views
News
Let this goofy Trump chatbot tell you how your tax money is really spent
‘Trumpo Tax,’ a satirical take on tax preparation software, highlights how tax policies favor oil and gas companies over everyday Americans. How many new oil wells did you drill this year? Did your oil and gas reserves deplete? Do you operate your pipelines through a master limited partnership?
2347 views
News
Influencer dubbed ‘Sam Altman’s worst nightmare’ goes viral for breaking ChatGPT’s brain, over and over again
Husk has been poking holes in AI chatbots, even earning him a response from the OpenAI CEO. Did you know that December is spelled with an X? Neither did we—until one influencer’s viral video showed the pitfalls of relying on AI for answers.
1905 views
Building a Business
The Right Way to Build an Online Community Around Your Brand
Public online communities are risky for your brand. Here's an alternative that gives you the benefits of online communication while avoiding some of its biggest pitfalls.
2076 views
Business News
Coca-Cola Exec Says Work-Life Balance is a ‘Weird’ Term — Here’s How He Thinks About Career Success
Coca-Cola executive chairman James Quincey sees success less as a grand plan and more as “survival” over many roles.
2399 views
Building a Business
3 Practical Ways to Identify Keywords That Help Customers Find You
To thrive in today's digital marketing arena, I believe several advertising verticals are essential for businesses to participate in.
1589 views
Fast Company Impact Council
The future of AI in schools isn’t personalized learning
It’s personalized teaching. At first blush, it sounds too good to be true: a learning experience that’s precisely tailored to a child’s needs, strengths, and struggles, speeding up or slowing down as the moment demands, with infinite patience.
1997 views
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